Tag Archives: capital campaign

Positioning your organization for campaign success

Much about a fundraising campaign cannot be predicted or controlled. Will a life-changing event change the anticipated gift of your major donor? Will the actual cost of your new building exceed earlier projections? Will an unexpected, unrestricted estate gift become available? Will a newspaper article about a disgruntled employee give your organization unfavorable publicity in […]

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Transformation through teamwork

Throughout its history, Mennonite Home Communities of Ohio (MHCO) has demonstrated an ability to adapt to change, to anticipate elder’s needs, and to implement innovative programs that enhance its mission. Now, as the largest senior living provider in Allen County, this Bluffton continuing care retirement community is transforming its skilled nursing care with the Green […]

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Creating a campaign budget

What are some “best practices” for building an adequate, accurate campaign budget? When creating a campaign budget, we first stress the importance of careful accounting for all true campaign expenses. Doing so will give your organization the best picture for your campaign’s return on investment and will also help you truthfully answer a question donors […]

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Making the case

Any organization that has undertaken a capital campaign is familiar with the process of developing a case statement. Typically this statement includes a look at the organization’s history, mission, current needs and goals. The case is tested with constituents in a feasibility study and, assuming it is well received, it then provides guidance and focus […]

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Resuming a capital campaign

Some organizations were in the middle of a campaign when recession hit and wonder, now what? How does one know if it’s time to re-engage and, if so, how does we one go about it? Restarting a campaign in a good way assumes that an organization has done its homework—i.e. maintained open communication and strengthened […]

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Congregational fundraising

When working with a congregation, AAI first provides an overview of the capital campaign and introduces key campaign principles in the context of fundraising as ministry. Next, we assess the congregation’s readiness for such a highly organized fundraising effort. Based on this assessment, AAI can enter the process at one of several points, described below. […]

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